Do the pros outweigh
the cons for the proposed sports complex?
The City is considering a sports complex at 6th
Street and the South Lawrence Trafficway.
The City contracted with Conventions Sports & Leisure (CS&L) for
a report to project the demand for such a facility.
What are the Pros?
1.
The project will attract some level of tourist
spending which will generate jobs.
2.
The project will leverage a land donation and
financial contributions from Assist Foundation and Fritzel family.
3.
The project may serve the recreation needs of
Northwest Lawrence.
What are the Cons?
1.
The project is costly.
The City’s indoor component of the
project is estimated to cost $25 million for a 181,000 square foot
fieldhouse. This indicates a
construction cost of $138 per square foot, which is higher than three of the four
comparable facilities listed in the CS&L report. This
suggests that the project costs are inflated and should be examined closely.
The project causes the City to
jump to the west of the South Lawrence Trafficway, creating a need for very
expensive infrastructure. This will cost
many millions of dollars for services that are not now available at the site. The
infrastructure costs are too high to be justified by a highly risky sports
complex.
2.
The project is very large.
The fieldhouse is very large at 181,000 square feet,
larger than 5 of the 6 comparable facilities listed in the CS&L report,
many serving larger metropolitan areas. Given the size of the Kansas City
metropolitan area, the scale of the proposed fieldhouse appears to be too large
for the market served.
3.
The projected demand for the sports complex is
much higher than the demand experienced by comparable facilities.
CS&L report projects the
Lawrence fieldhouse to attract 294,000 attendees annually to 34 tournaments. This is greater than the annual draw at the
Fieldhouse USA in Frisco, Texas. It
seems highly unlikely that the Lawrence Fieldhouse, serving a smaller and less
rich metropolitan area will outperform the Frisco facility serving a much
larger and richer metropolitan area. Given the size of the Kansas City area and
the performance of other facilities, the projected demand for use of the
Lawrence fieldhouse seems highly exaggerated.
4.
The fieldhouse will not serve the recreation
needs to the residents of Northwest Lawrence.
If the demand for the fieldhouse
is as great as the CS&L report indicates, it appears that use of the
fieldhouse will be restricted for 30 of 52 weekends each year. This high incidence of restricted use will
lead to a disgruntled public who will assuredly call for facilities that are
open to the public without such an interrupted schedule. The
City should rethink whether the proposed sports complex is a business venture
or is a facility to serve the recreation needs of the residents of Northwest
Lawrence.
5.
Competition in the Kansas City region is not
fully reflected in the demand calculations.
The CS&L report lists possible
tournament sponsors. This list includes
sponsors who are owners of facilities in the Kansas City area. It seems highly unlikely that these sponsors,
such as the Heart of American Volleyball, would send their own tournaments to a
competing facility in Lawrence. The list of potential sponsors who would
support tournaments appears to be inflated.
6.
Ownership of the facility assumes that Lawrence
taxpayers must absorb all risk.
One-half of the comparable
facilities listed in the CS&L report are privately owned. If this project could attract the level of
demand projected for it, private investors should materialize to make this a
viable project without large levels of public subsidy. It
appears that the planning for this project has not properly explored leveraging
investment from private investors to reduce the risk absorbed by the taxpayers.
As structured, the taxpayers of
Lawrence must absorb all of the risk for any operating losses and construction
cost overruns on this project. The KU
Athletic Association is absorbing none of these risks. Private investors are absorbing none of these
risks. It appears that the taxpayers are being asked to absorb too much risk
in this project which should be shared by the KU Athletic Association and
private investors.
7.
Partnering with the KU Athletic Association is
questionable.
The KU Athletic Association is
projected to build an outdoor facility at the sports complex, yet it will pay nothing
for the use of the land, will contribute nothing toward the development of the
infrastructure to service the site, will contribute nothing to the operation of
the complex as a whole, and has made no promise that its facilities will be
open to the public.
The KU Athletic Association is
notorious for not allowing either the public or even KU students to make use of
Athletic Association facilities.
Recently, the KU Athletic
Association saw four employees convicted of federal crimes involving stolen
tickets. This first scandal led to a
further scandal with two local police officers losing their jobs over fixing speeding
tickets in exchange for basketball tickets.
Given this history of corruption and rebuffing the needs of the
community, the KU Athletic Association seems like an undesirable partner for an
investment of this scale. The Athletic
Association should be making a very large contribution to this complex, such as
covering operating losses, and should be attempting to rebuild public trust by assuring
the public that it will have access to the outdoor facilities.
8.
The land donation has prohibitive strings
attached.
The City’s plan promised the
residents of the land to the north of the proposed site a buffer from
non-residential uses. The land donation
is only enough space to build the facilities without leaving open space as a
buffer. In effect, the land donation
forces the City to renege on its only plan and not provide the needed buffer.
The proposed plan seems to provide
only 800 parking spaces. This seems
prohibitively small if the parking is to support a 10,000 seat stadium.
The City should reconsider whether this land donation is adequate to
produce a good project which provides adequate space for the facilities and
buffers these non-residential uses from adjoining residential properties.
9.
The commercial development cannot be supported
by the sports complex.
The CS&L report projects
demand for hotel space at only 9,500 stays.
At 60 percent occupancy and 365 nights per year, 9,500 stays is enough
to support only 43 hotel rooms, far less than the “upwards of 300 rooms”
mentioned in the report. The City is investing millions of taxpayers
dollars in two hotel projects, one downtown and on closed to the KU
campus. It is unwise in the extreme to
threaten these investments by promoting more hotel space that cannot be
supported by the sports complex and will only compete against hotels in which
the local taxpayers are invested.
The CS&L report projects
spending at only $12.50 per attendee who visits the project for the day and $80
per attendee who stays for the night.
The report projects that only 1 in 5 attendees will stay for the
night. Even if the 294,000 visitors
figure could be met, this level of spending is only enough to support about
25,000 square feet of retail, (((.2*294000*80)+(.8*294000*12.5))/300=25,480). This level of spending would support, at
most, a few fast food restaurants. If
the project performs closer to the performance found in the comparable
facilities listed in the CS&L report, these the supportable retail space
will be even less.
As is so often the case, developers exaggerate the demand for
commercial, especially retail space. The
City only does harm to its existing retail districts by allowing outlying new
districts to be built. The City should
rethink the viability of any associated commercial space associated with this
project.
10.
An alternative exists.
The City can build a recreation
center on land west of Lawrence Free State High School with its baseball and
football fields plus its gym and the City’s attached indoor pool. A recreation center built near these existing
facilities could serve the citizens needs and attract some level of tournaments
with their ensuing economic benefits.
This alternative site would not require any major new infrastructure;
the site already has the necessary services.
The location would develop its own synergy through coordination of
events with the facilities at the High School.
The City should carefully examine
the relative costs, benefits and risks of this alternative. It may be a less costly, less risky, and
nearly as beneficial an option that can better serve the needs of the residents
of Northwest Lawrence.
It appears that the pros for the proposed sports complex do not
outweigh the cons. The City should
sharpen its pencils and study the alternatives more closely.